Skip to main content
You have permission to edit this article.
Edit
Gap's first piece of Yeezy clothing is this $200 jacket
spotlight AP

Gap's first piece of Yeezy clothing is this $200 jacket

  • 0
Support this work for $1 a month

Kanye West's Yeezy Gap line is said to be launching in a matter of weeks, a year after the rapper teased the apparel line.

Gap is finally showing off a first look at its new Yeezy collection with Kanye West nearly a year after the retailer signed the rapper.

The first item in the collaboration is a bright blue round jacket that costs $200. Pre-orders have begun on Gap's website in the United States and will ship in the fall, according to a press release. The jacket doesn't feature any type of fasteners in the front and features a Yeezy Gap logo tag in the interior.

Prior to the release, "floating projections" of the jacket will appear at various locations in New York, Chicago and Los Angeles.

Gap's first piece of Yeezy clothing is a $200 jacket

Here's what the Yeezy jacket looks like.

The $200 jacket markets the first tease of the highly anticipated clothing line. In June 2020, Gap announced a 10-year partnership with West that includes "modern, elevated basics for men, women and kids at accessible price points." Financial terms of the deal weren't revealed.

However, the launch hasn't been without hiccups: the Yeezy logo has sparked legal issues with Walmart.

Kanye West has earned most of his money from his apparel businesses. The rapper turned shoe mogul is now reportedly worth $6.6 billion. West's Yeezy sneaker partnership with Adidas and his clothing line with the Gap are worth a combined $3.2 billion to $4.7 billion, according to a UBS report published in February.

Shares of the Gap rose nearly 2% after the unveiling.

___

Stay up-to-date on what's happening

* I understand and agree that registration on or use of this site constitutes agreement to its user agreement and privacy policy.

Related to this story

Most Popular

Get up-to-the-minute news sent straight to your device.

Topics

News Alerts

Breaking News