Share this article

print logo

Sorry, hoop fans: WIVB could not accommodate all of March Madness Classic

First, the coronavirus canceled this year’s NCAA college basketball tournament.

Then on Saturday, a March Madness Classic carried by CBS was interrupted by coronavirus news coverage.

College basketball fans were upset Saturday when a 1982 March Madness Classic game between Patrick Ewing’s Georgetown Hoyas and Michael Jordan’s North Carolina Tar Heels was pre-empted on local CBS affiliate Channel 4 for the first hour by a station policy and the second hour by a presidential press conference.

Channel 4 pre-empted the first hour starting at noon because it usually runs required education and information programming from 10 a.m. to 1 p.m. Saturday. If CBS programs live sports on noon Saturday, the station often moves the noon hour of education and information to 7 a.m. on Sunday if it is given advance warning.

“We did not know until Thursday that CBS was scheduling classic b-ball," explained Kennedy. “Since the games were classics and repeats, we felt having a two-hour local newscast on Sunday morning was more important than running the first half of a classic game.”

It is good to understand the Channel 4 scheduling policy in case it leads to any pre-emptions of future live sporting events on the local CBS affiliate.

At least one of the March Madness Classic games Sunday on Channel 4 was interrupted by a news conference by Erie County Executive Mark Poloncarz.

Classic NCAA basketball games – including 'The Shot' – come to TV this weekend

Story topics:

There are no comments - be the first to comment