Douglas Jemal loves to speak about the authenticity of Buffalo, as he works to bring back One Seneca Tower.
The Washington, D.C., developer was on hand Tuesday, as contractors used a bright red, 100-foot crane to hoist a fenced-in platform carrying a 1928 Ford Model A car up to a window opening on the tower's elevated lobby level, where the glass and frames had been removed.
Jemal sat in the driver's seat for the entire ride up – to the horror of his team – and remained inside while workers rolled it off the platform and into the building.
It will now sit on display in the front lobby, where Jemal plans a renovation to create a bar, entertainment and seating area.
The 91-year-old tan car – with two seats inside, a jump seat in back – was manufactured in Buffalo, at the former Ford plant that is now the Tri-Main Building on Main Street.
Jemal purchased the car at an estate sale in Ohio, after searching around the country for one made in Western New York.
"What we're trying to do is capture the history of the city, and we happen to have a lobby that can accommodate it," Jemal said. "We want people to see it."