When North Tonawanda's Sticky Face BBQ set up a recent food challenge, it promised anyone who could finish eating a 72-ounce ribeye steak, baked potato, side of macaroni and cheese and chef's salad within an hour would get the $89.95 meal for free.
David Gonzalez finished in 18 minutes.
The 31-year-old Jamestown man has entered a number of eating contests over the years, including one at an Italian restaurant in Niagara Falls, Ont., that required him to eat seven pounds of spaghetti, lasagna and other dishes slathered in red sauce.
He said the Sticky Face challenge took place on March 16 and featured a tender, butterflied ribeye steak cooked medium rare. It was broadcast on Facebook Live. He started with the steak, then turned to the sides before finishing one last piece of the steak that he used to mop up every drop of juice.
He put steak sauce on the potato to help it go down easier but still burnt his tongue on it. Gonzalez won a free T-shirt and got his picture on the restaurant's wall of fame.
"All I get out of it is fun, entertainment, bragging rights and the occasional free meal," he said.