CBS analyst Tony Romo noted the performance of Buffalo quarterback Josh Allen in the Bills' shocking 27-6 upset of the Minnesota Vikings Sunday gave fans something that was missing-- “hope.”
The low rating at the start of the game illustrated how much hope had been lost after the Bills' first two blowout losses, but by game’s end fans were back in front of their sets.
The game had a season-high 35.5 rating on WIVB-TV (Channel 4), which was almost a full point higher than the 34.6 rating for the season-opening 47-3 disaster in Baltimore. It was 2.4 points higher than the 33.1 rating for the Bills’ 31-20 loss to the Los Angeles Chargers in last week’s home opener that wasn’t as close as the score indicated.
The game against the Vikings, who were viewed as Super Bowl contenders and the biggest favorite to win a NFL game in several years, started with a 29.1 rating at 1 p.m. and gradually grew in audience as the Bills took a 17-0 first-quarter lead.
Ratings typically increase after 1 p.m., but the size of the increase was notable. The rating hit a 37.2 rating from 2:15 p.m. to 2:30 p.m. and stayed in that range for the next 75 minutes before hitting a high of 39.4 at 3:45 p.m.
Of course, the game was competing for about an hour with Tiger Woods' first win golf win in five years at the Tour Championship in Atlanta. The tournament had a 5.1 local rating from 3 p.m. to 6:15 p.m. on WGRZ-TV (Channel 2), the local NBC affiliate.