When is an endorsement not an endorsement?
If that sounds like a question for a lawyer, it is.
Attorney Robert D. Berkun came to the defense of WGRZ-TV (Channel 2) weathercaster Kevin O'Connell over the weekend.
O'Connell's future with the station is unclear after he was a paid witness in a personal injury case handled by a lawyer associated with Berkun's firm, and a supportive quote that appeared to be attributed to the broadcaster was on the firm's website.
In the voicemail, Berkun explained, "Just so you know, it was on the website, it was just a quote, it was never an endorsement by Kevin O'Connell. It was just a quote."
He added that the quote never mentioned O'Connell worked at Channel 2 or was a Channel 2 weathercaster and just gave the name of Kevin O'Connell.
"So it was never an endorsement of me by him in it, so you know," said Berkun.
The definition of an endorsement is "an act of giving one's public approval or support to someone or something."
The quote on the website attributed to Kevin O'Connell about Berkun partly read: "He's the person you want fighting for you in court."
The full quote is no longer on the Berkun website. In an interview Monday morning, Berkun explained that the quote originally came from somewhere else on the internet.
"I didn't even know it was there," he said. "I took it down. I would not have put it there. It was never supposed to be on the website."
He added "no money was exchanged" for the quote.
The quote never identified O'Connell as working at Channel 2 or being a weathercaster.