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Basil dealers' growth drives new role: chief operating officer

The Basil family dealerships have grown into a big operation, selling seven brands of new vehicles as well as used, commercial and fleet vehicles, from Lockport to Fredonia.

Now they have created the position of chief operating officer to help run things, and hired an industry veteran, Brad Coon, to fill it. "Our stores, while independently owned, work so closely together that we needed someone to help manage the operations across the board," said Jess Basil, marketing director.

Brad Coon (Basil photo)

For the past two years, Coon was vice president of operations and general manager at Zeigler Motorsports. Prior to that, he was with West Herr Automotive Group for more than 16 years.

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