Despite the potential for bitterly cold temperatures, some Bills fans have suggested that the Bills open New Era Field so fans can watch Sunday's playoff game together on the scoreboard.
The problem is, that would be against NFL rules.
The league has a long-stand policy that prevents "mass out-of-home viewing" of all games -- preseason, regular season and postseason -- according to spokesman Brian McCarthy. That includes teams airing the game at their stadiums or movie theatres and similar venues that don't ordinarily show the games (such as bars or restaurants).
The reason for the policy is mass showings would impact the television ratings for the local affiliate airing the game, in this case WIVB. Ratings are used to determined advertising rates.
The Bills are hosting a playoff party Sunday at 716 Food and Sport on Scott Street in downtown Buffalo. The event features a DJ and prizes being given away during the game.
It's a Playoff Party! @716FoodandSport is the best place to watch Sunday's game.
— Buffalo Bills (@buffalobills) January 4, 2018