Inquiring minds want to know: Is WNED-TV going to air repeat episodes of “The Vietnam War,” the 10-part series from Ken Burns and Lynn Novick?
The local PBS station started re-airing the series with two episodes on Oct. 3 and will air an episode at 9 p.m. Tuesday over the next several weeks.
That may suit viewers much better than the way the series originally ran on five straight nights – Sunday through Thursday – over two weeks.
The original run had strong ratings on WNED-TV, the local PBS affiliate.
The 10 episodes that aired at 8 p.m. averaged a 4.1 local rating, with six episodes hitting 4 ratings or higher. Many broadcast network series – particularly on Fox affiliate WUTV (Channel 29) – don’t do as well. The programs also added between 0.2 and 0.7 ratings for midnight repeat showings.
Of the 74 PBS affiliates in the country, WNED finished as high as No. 1 for the seventh episode and as low as 29th for the final episode. It was in the Top 10 for six episodes. The finale was the lowest rated with a 1.9 rating on a Thursday night opposite some big broadcast network programs.
Interestingly, viewership in Canada was higher on seven of the 10 nights than it was in Western New York. Of course, there are many more potential viewers in Toronto and other Canadian cities than there are in Western New York.