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Gregg Lipsitz, 58, headed financial advisory firm

Jan. 12, 1959 – Sept. 26, 2017

Gregg Lipsitz, of Amherst, retired chief executive officer of L&M Financial, a financial planning firm, died Tuesday in Hospice Buffalo, Cheektowaga, after a battle with esophageal cancer. He was 58.

Born in Miami, Fla., he was a 1977 graduate of Williamsville East High School. He earned a bachelor’s degree in finance in 1980 from SUNY Binghamton and a master’s degree in financial services in 1993 from the American College of Financial Services.

Mr. Lipsitz joined L&M Financial, founded in 1972 by his father, Russ “Rusty,” as a financial adviser and helped the company grow into one of the largest financial advisory firms in the region.

A chartered life underwriter and a chartered financial consultant, he became president of the firm in 1995 and, after serving as CEO and chairman of the board, he retired in 2014. His three sons currently are financial advisers with the firm.

Active in Big Brothers Big Sisters of Erie County, he received its Robert F. Moss Distinguished Service Award. He also was inducted into the Williamsville Education Foundation Hall of Fame.

He also was active with the Make-A-Wish Foundation and Roswell Park Cancer Institute, for which he and his wife organized several fundraising events for esophageal cancer research.

He volunteered for the Be-A Friend Program, the Medaille College Athletic Program, Unyts of Western New York and WNY Heroes Inc.

He was the first man to win the Buffalo Municipal Father-Son Tennis Tournament as a father and a son, first in 1976 with his father, then in 2003 with his son, Joseph. An avid golfer, he and his wife of 36 years, the former Ruth Isenberg, were nine-time winners of the Mr./Mrs. Golf Tournament at Westwood Country Club. He also was an outstanding cribbage player.

In addition to his wife and father, survivors include three sons, Daniel, Joseph and Max; two sisters, Amy and Marnie Grossberg; and four grandchildren.

A memorial service will be held at 11 a.m. Thursday, Sept. 28 in Temple Beth Zion, 805 Delaware Ave.

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