Given its affiliation with German super-club FC Bayern Munich, premier youth organization Global Premier Soccer has the resources and the know-how to connect with fans and prospective players on social media.
One example is their GPS Soccer Assassins project, which is run by skills expert Daniel Gildea and boasts more than 385,000 followers on Instagram, that highlights the talents and tricks of young GPS standouts from around the United States. The short, edited videos frequently go viral.
Global Premier Soccer New York player Leo Christiano, who was invited to FC Bayern's youth academy for an identification camp in June 2016, is just 10 years old, but his technique - particularly his ability to strike the ball - became a viral sensation after GPS Soccer Assassins' visit to Buffalo State's Coyer Field on May 11.
Only 9 years old...😱💯🔥 Tag a friend who @leochristiano31 can shoot better than...😳 Big thanks to @gps_ny for the hospitality 🙌🏻 #soccergame #soccerlife #soccermom #tekkers #soccerskills #433skills #sporf #Thebeautifulgame #soccerprobs #soccerpractice #soccerplayer #soccergirls #soccergirl #433 #skillsweekly #soccertraining #soccerlove #soccerassassins #soccer #teamfk #visubal #rldesignz #lovesoccer #uswnt #football #futbol
The video has accumulated more than 840,000 views on Instagram and another 1.4 million on Facebook, the majority courtesy of a Facebook share from FC Bayern Munich's primary account (a cool 42 million followers).
Christiano, whose father is a partner in Barcelona-inspired Mes Que, Buffalo's first soccer-focused bar-restaurant, is named after soccer legend Leo Messi. His younger brother, Fabio, is named after Italian defensive legend Cannavaro.
A second, more frequent social media touch is GPS-NY's "Team of the Week" for both boys and girls on Instagram, recognizing the efforts of individual players from Buffalo, Rochester and Syracuse, across the full spectrum of ages.
Read more on Global Premier Soccer New York in the latest entry in the Know Your Premier Club series.