The small business incubator program launched by the city offers startup and newer retailers a chance to test their wares on the market, rent-free, for two months. It's designed to grow businesses along Main Street, while breathing new life into long-vacant storefronts. Eight participants from the four previous rounds have opened permanent locations after "graduating" from the program, while prior participants overall have reported a 50 percent jump in retail sales.
The latest round will run through Dec. 24, and will be hosted in the former Coffee Culture space at 50 Fountain Plaza - formerly the KeyCenter, along the 500 block of Main Street. The two-tower 423,000-square-foot complex is owned by Erwin Zafir’s Key Success LLC and managed by Ciminelli Real Estate Corp.
"We felt that was really good space, especially with the foot traffic," said Buffalo Place marketing coordinator Erin Carmina.