Looking for a way to cool down this sultry summer, break a world record and raise money for a good cause?
Then organizers of next weekend’s Ice Bucket Challenge in Western New York are looking for you.
They hope to lure about 1,000 people to Ralph Wilson Stadium next weekend to dump icy buckets of water over their heads at the same time.
Proceeds will benefit the ALS Association.
“We’re looking for at least 883 people” to break the current Guinness World Record of 882 set in China two years ago, said Maureen Myers, a retired teacher helping pull together the Western New York Walk to Defeat ALS.
Read about a Cheektowaga man's battle with ALS here.
The world record attempt will take place a week from Sunday after the 11 a.m. walk around the perimeter of the home of the Buffalo Bills.
“We’re hoping to make a big splash,” Myers said.
The first Ice Bucket challenge became a big hit online two years ago as association supporters posted images on social media dumping ice water over their heads. The effort raised awareness – and millions of dollars toward research and treatment – to support those with amyotrophic lateral sclerosis, also known as Lou Gehrig’s Disease, a progressive condition that attacks nerve cells in the brain and spinal cord.
Bills running back LeSean McCoy and his Shades of Greatness Foundation are among those supporting this year’s regional walk, which will take place at the stadium for the first time.
The world record attempt will take place afterward, about 11:45 a.m.
Those interested in participating can register at web.alsa.org/got/IBCbuffalo. They should plan to arrive at the stadium about 11 a.m. July 31 and do not need to participate in the 1-mile walk, Myers said.
Those who also wish to register for the walk may do so on the same site.
Myers said Guinness World Record observers will attend the challenge.