Channel 7 still hasn’t sent out an official release, but it has begun running brief promos featuring its new female anchor, Ashley Rowe.
I guess that’s the way it is announcing the worst-kept secret in Western New York – that Rowe is replacing Joanna Pasceri as the station’s primary female anchor. Pasceri ended her 22-year career at the station a few weeks ago.
“Happy holidays,” says Rowe in the promos. “I’m looking forward to joining 7 Eyewitness News in January and telling your stories. I’ll see you in January and I hope you have a very happy holiday season.”
Rowe is impressive enough in the promos for viewers to sample her work once she starts anchoring. Well, at least she was as impressive as you can be in 15 seconds or so.
The station hasn’t said the exact date that Rowe will make her debut or which newscasts she will co-anchor.
She is expected to co-anchor on newscasts with both Jeff Russo and Keith Radford. It wouldn’t be shocking if she started working on the early evening newscasts before eventually working the 11 p.m. newscast.
Viewers watching the promos may be asking, “Who is she?”
Born in Los Angeles, she has most recently been an anchor and reporter at CTV in Toronto.
According to her CTV biography, she started her career as a reporter at CHCH-TV in Hamilton, Ont., and joined CTV in Toronto in July, 2011.
She was part of the station’s coverage of the controversy surrounding Mayor Rob Ford after he admitted to using crack cocaine and also was a reporter when gunfire erupted in the food court at Toronto’s Eaton Centre.
Rowe got her start as a reporter for CHCH TV in Hamilton, where she covered the G20 Summit in Toronto, the 2010 municipal election night, and the 2011 federal election night.
Before turning to television news, she was a newscaster for an FM radio station in London, Ont.
Her CTV bio adds that she is “a proud third generation news hound, her father is a prominent Canadian documentary filmmaker, and her grandfather, a newspaper editor and reporter.”
Channel 7 senior meteorologist Mike Randall needs your vote in the “America’s Favorite Weathercaster Contest” after advancing to the third and final round. The voting, on the website weatherist.com, runs until New Year’s and you can vote once a day. The winner of the contest gets $500 for the charity of his choice. Randall’s charity is the Erie County SPCA. He will need to make a big comeback. At least seven weathercasters were ahead of him in the last vote.