The Buffalo Bills came up small in a big game.
That reality has been ever present throughout the team's 15-year playoff drought -- the longest such streak in North American professional sports. A 30-22 loss to the Kansas City Chiefs on Sunday moves the Bills that much closer to a 16th straight year of watching the playoffs from their couches.
Here's a look at whose stock is rising and whose is falling after Sunday's game.
Sammy Watkins: It's not his fault offensive coordinator Greg Roman and quarterback Tyrod Taylor forgot Watkins was in the game in the second half. His first two quarters, when he piled up 158 receiving yards and two touchdowns, were simply spectacular. Single coverage, double coverage, it didn't matter. The Bills simply threw the ball up to Watkins and let him make plays. He looked like one of the best receivers in the NFL in doing so -- at least for a half.
LeSean McCoy: Yes, he lost a costly fumble, but McCoy cracked 100 yards from scrimmage again Sunday, the fifth straight game in which he's done so. He became the sixth active running back in the NFL to reach 10,000 yards from scrimmage for his career.
Cordy Glenn: He led a Bills line that gave up only one sack and helped the rushing attack average a respectable 4.6 yards per carry. It wasn't a dominant performance for the offensive line, but it was an acceptable one on the road. They gave Taylor a chance.
Rex Ryan: Where to start? It's hard to remember a worse performance by a head coach when it comes to using his challenge flag. In five instances Ryan should have either used or not used his ability to challenge, he went 0 for 5. No, all the blame doesn't fall on the Bills' coach, but whoever it is he has advising him on these plays from the coaches' booth should immediately be stripped of that job. When fans watching at home can scream at their TVs about what to do and the coach himself can't see, that's a huge problem. Unfortunately, that's not the only one. The Bills' defense is a lot worse than last season. Yes, there have been injuries, but those are excuses. Every team has them. Ryan's game plan was to play coverage against Alex Smith, and it backfired. The Bills didn't even hit him once. That's utterly embarrassing.
Jerry Hughes: Injuries along the defensive line probably means it won't happen, but how many personal fouls can one player take before the coaching staff has to bench him for at least some amount of time? Hughes upped his total to seven this year -- an unimaginably high number. It's clear at this point Hughes simply refuses to change. He also finished with just two tackles and was part of a defensive front seven that failed to record any sacks.
Robert Woods: Ryan wouldn't have had to blow a challenge trying to incorrectly say that Woods caught a pass had the reciever actually done that. On nine targets, Woods managed just three catches for 25 yards. At least a couple of those missed opportunities came on passes that hit Woods right in those hands. The game plan for opposing defenses will be simple going forward: Double team Watkins, since the Bills refuse to throw to him in those situations, and make Woods beat you. He showed Sunday's he's not anywhere up to it.