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Buffalo looking for inclusiveness logo in design contest

Buffalo Mayor Byron W. Brown called in February for the city to embrace diversity in the workplace – and asked the community to sign a Buffalo Opportunity pledge, to encourage businesses, organizations, and residents to commit to building a culture of inclusion and equality in the city.

Now, Brown is launching a design contest for a logo to help promote those concepts.

“We are seeking ideas from Buffalo residents, artists, graphic designers, students and the general public to come up with a creative, innovative and professional logo design to illustrate the concept behind the City of Buffalo Opportunity Pledge,” Brown said.

The guidelines for the contest can be found at city-buffalo.com/OpportunityLogo.

Submissions are due by midnight on July 6, and should be emailed to opportunitylogo@city-buffalo.com.

IBM and LAMAR Advertising joined Brown on Thursday in announcing the pledge. The winning logo will receive a one-year Adobe Creative Cloud subscription and a Wacom digital designing pen.

The logo will be displayed on billboards, and featured on government Channel 22 as well as the city’s website and social media sites.

The artist and logo will also be featured at media events.