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March 10, 1965: Beer industry veteran recalls delivering Iroquois by horse

Our 2015 imaginations are lit up by the thought of a full-scale brewery operating in Buffalo, as Iroquois and Simon Pure both did when this article was written in 1965.

But 50 years ago, the idea that opened the minds of the readers of The News was the thought of 17 breweries operating in Buffalo.

Jacob Rosenfield delivered Iroquois Beer for almost 60 years, from the days of watching men walk into gin mills to get “take-away” beer in galvanized steel pails, all the way up to the strife of the 1960s and the Vietnam War.

His story is an interesting look at the history of Buffalo through the eyes and hard work of a single man.

" 'Good old days' recalled as second retirement ends"

" 'In those days, a customer could enjoy a glass of beer for 5cents and had a free counter lunch to boot,' Mr. Rosenfield fondly recalled."

10 mar 1965 iroqousi retiree

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