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News Leader Now in Third Place

How badly has LIN TV's decision to take WIVB-TV off of Time Warner Cable in a dispute over retransmission fees?

Normally, the news leader, Channel 4 was deep in first place at 6 p.m. and 11 p.m. after the first full week in which it only entered about 50 percent of area homes.

According to my unoffical calculations, Channel 2 was in first place at 6 p.m. during the week of Oct.6 through Oct. 10 with a 9.3 rating and first at 11 p.m. with an 11.0 rating. Channel 7, which recently has hit hard times, got strong sampling and finished second with a 7.9 average rating at 6 p.m. and a 7.2 rating at 11 p.m.

Channel 4 averaged an anemic 3.1 rating at 6 p.m. and a 4.6 rating at 11 p.m.

Unless a deal is made quickly, it may take months or even years for Channel 4 to recover.

-- Alan Pergament

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