When the music comes blaring through the speakers at Dunn Tire Park it evokes a reaction like no other sound flowing through those pipes.
Fans in the stands are compelled to rise from their seats and dance, waving their arms up and down to the music.
It's safe to say that the Andy Marte dance craze is sweeping Buffalo Bisons Nation.
Specifically Marte's at-bat music, an out-of-the-ordinary song called "Chacaron" by El Mudo, has inspired fans to stand up and shake it. Spectators can hear for themselves on Friday night, when the Bisons return home to play Syracuse.
The song, which actually sounds a lot like a man mumbling over his own words, has been Marte's music for all of the 2007 season and intermittently throughout his minor league career with both the Atlanta Braves organization as well as the Bisons.
The Bisons' front office receives one request per day from fans wanting to know the name of the song.
"I didn't think I'd get this reaction from the fans, I didn't think they were going to like it much," said Marte, a third baseman. "But I like the fans to be happy because that's what we play for, we play for the fans."
The popularity of Marte's song raises the question: How important is a player's intro music? The answer tends to be as different as each ballplayer's own style of play.
On the 2007 Bisons, there are players who request their songs, those who don't and even one, catcher Mike Rose, who asks for solely instrumental beats coming out of the speakers for his at-bats.
"A lot of thought goes into choosing it because you've got to pick something that isn't going to turn people away by being too loud or too off the wall," said outfielder Jason Cooper, who currently comes out to "Insects Destroy" by Pulley. "You want something that's going to motivate you but also get people loud in support of you as you're walking up there."
On the other end of that spectrum is center fielder Jonathan Van Every, who lets the Bisons staff pick out his music. Called up from Double-A Akron in early June, Van Every has been on a tear with the Bisons, batting .300 over 32 games.
"I guess I haven't found the right song that I think fits me," Van Every said. "As long as I'm doing good, I don't want to mess up a good thing."
Van Every, like many baseball players, is a little superstitious. Players on a hitting streak won't wash their socks or pants or various other parts of their uniforms.
They will use the same bats and walk through the same motions prior to each at-bat. Players in a slump will do whatever they can to change their routine and try to get hot again.
But would a player even change his intro music to get out of a slump? No doubt about it.
"If I were to be doing like horrible, I'd probably change it but I haven't really reached that point yet," outfielder Brad Snyder said.
"Absolutely I would pick a song if I got into a slump here but I'm not going to mess with a good thing right now," Van Every added.
Even Marte, who began using the song as a joke with one of his friends when he was in the Braves organization, started using "Chacaron" in Buffalo to help pull him out of a slump.
"I had it when I was in Richmond [with the Braves' Triple-A team] and I started here last year kind of struggling," Marte said. "Everybody said, 'You need your song back,' so that's when I started with it here."
The song didn't just help ignite Marte's bat last season, when he hit .261 over 96 games, it made him an instant fan favorite at Dunn Tire Park. Even Marte's teammates are in awe of the effect the song has had.
"I bet you for the first two weeks of hearing that song I could not stop laughing," Snyder said. "Every time I hear it I still just stare up in the crowd and I look for everybody doing his little dance.
Every time I hear his song it brings a smile to my face.
"It's probably the greatest walk-out song I've ever heard. I wish I could find something that good."