Multisorb Technologies International, a West Seneca company that makes absorbent packets to help preserve medicines, food and machines -- bought another, similar manufacturer with a factory in England this week.
"We need to make more stuff," said company marketing leader Rich Burke.
The newly purchased company, Silgel Packaging based in Telford, England, has more capacity and new products that Burke declined to describe. "They make a lot of similar stuff," he said. "They make some other stuff, too, that's kind of new."
Burke explained the demand for packets and other containers with ingredients that absorb moisture and repel oxygen has been increasing,in part because demand for pills is up. "The population is getting older," he said. "They need more medicine."
Privately-held Multisorb was founded in 1961 by its current owner John Cullen of Buffalo. A local factory and offices employ 300 on Harlem Road. A second factory, employing 25, is in Warrington, England. The new plant in Telford, about 75 miles away, employs another 25.
The British division of Multisorb will be able to better serve international clients in Europe, the Middle East and Africa. They use Multisorb products to control humidity in shipping containers, keep camera lenses de-fogged and deli meat fresher, Burke said.
Locally, Multisorb serves clients in China and Thailand by embedding its materials in computer hard drives to prevent corrosion damage.
The company's international scope has developed in the past decade with help from president and CEO Mark Celmer, who took over in 2001.
"We've had a good emphasis on international sales," Burke said.