George A. Peterson of the Town of Tonawanda, a retired outdoor advertising manager and a career Army reservist, died Monday in Veterans Affairs Medical Center after a brief illness. He was 80.
Born in Buffalo, he graduated from Bennett High School and served in the Army's 101st Airborne Division in Europe during World War II. He was awarded the Bronze Star.
After the war, he earned a bachelor's degree in business administration from the University of Buffalo. A member of the Army Reserve until 1989, he attained the rank of colonel.
Mr. Peterson began as a salesman for Whitmier & Ferris Outdoor Advertising Co. in 1949 and advanced to general manager. He continued with the company after it was acquired by Penn Advertising in 1989, retiring in 1996.
He was a member of the Reserve Officers Association, the Buffalo Skating Club and the Buffalo Club.
Survivors include his wife of 57 years, the former Anne Creighton; three sons, Michael, Steven and Emmett, all of Buffalo; a daughter, Ellen of New York City; a brother, James of Hamburg; four grandsons; and a great-grandson.
A memorial service, with military honors, will be at 7:30 p.m. Thursday in Dengler & Roberts Funeral Home, 3000 Delaware Ave., Kenmore. Burial will be in Arlington (Va.) National Cemetery.