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PUT BILL ON OUR BILLS?

PRESIDENT CLINTON may be in trouble with Congress, but he's still the leading choice among Americans who want to see a new face on their currency, according to a new survey.

A poll for the Visa/Plus ATM Network found that Clinton was the top vote-getter among respondents who want a new face on their dollar bills, even after acknowledging an improper relationship with Monica Lewinsky.

The president captured 10 percent of the vote, slightly ahead of Ronald Reagan (9 percent), Dr. Martin Luther King Jr. (8 percent) and John F. Kennedy (7 percent).

The poll's margin of error is plus or minus 4 percentage points. It was conducted by telephone.

Blue is the new 'in' color

MANY COMPANIES wanting to create a good image for their products and services use the color green, which conjures up images of nature and the environment.

With the millennium approaching, they might want to switch to blue, according to Brand Futures Group, a division of the marketing and advertising firm Young & Rubicam.

A Young & Rubicam survey of employees around the world found many associated blue with the future because "it's the color of the sky and water, providing a sense of limitlessness and peace," said Marian Salzman, a consultant with the firm. Ann O'Reilly, the editor in chief of Brand Futures Group, predicts, "Blue is coming to a retail outlet near you."

Cute isn't always good enough

HAVE YOU noticed that the Cadillac Catera's cartoon icon is now a dead duck?

The animated duck was introduced two years ago as part of the General Motors Corp. division's print and television ads for its then-new Catera sedan, "The Caddy that zigs."

But now ad agency DMB&B has retired the duck in favor of a more upscale campaign aimed at competitors like Mercedes-Benz.

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