Pearl Street Brewing Co., downtown's second brew pub-restaurant, is slated to open Oct. 21 at the corner of Seneca and Pearl streets.
Housed in the former Garcia's Irish Pub, in space that at one time served as a dress factory, Pearl Street Brewing is billing itself as a destination restaurant. The owners feel it will have the ability to get suburbanites out of their armchairs and into the Central Business District.
"There are a lot of people coming downtown; we're trying to give them every reason to come here," said Nick Wesley, the local owner-operator of Pearl Street Brewing, who has teamed with Denver-based Wynkoop Brewing in the venture.
The renovated Pearl Street Brewing will utilize all four floors and the basement of the 123-year-old building. The basement will contain banquet rooms, with the main restaurant, bar and brewing facilities on the first floor.
The second floor will contain additional banquet rooms and a pool room. The third floor will include administrative offices, while the top floor is being considered for residential units.
The second-floor pool room is key to a brew pub's success, according to Wynkoop and Wesley, who admitted he initially was skeptical of the tables' power to create the necessary ambience.
"I had seen pool tables in other places and they just didn't seem to attract the right clientele," Wesley said. "Then, I went out to Denver and took a look at Wynkoop's operation and I see these business types in suits shooting pool, having a beer, at five in the afternoon."
Wesley insists his biggest competitor is television and that he sees no problem opening his doors within a few minutes' walk of the Breckenridge Brew Pub in Main Street's Market Arcade complex.
"We're friends with the Breckenridge people; we're actually glad they opened first (December 1995)," Wesley said. "We're just hoping to add to what they started."
One thing Pearl Street won't have to battle is a third brew pub. More than one year ago, Kevin Townsell, who already owns the Buffalo Brew Pub in Williamsville, said he would install a brewery operation at Your Father's Mustache, the former Spaghetti Factory.
However, Townsell said Thursday that he has no immediate plans to open a microbrewery at his restaurant at 141 Elm St.