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Ralph C. Waterhouse, 90, founder and publisher of R.W. Publications, a chain of weekly shopping newspapers that serves the South Towns, died Wednesday (May 24, 1989) in Mercy Hospital.

Born in Texas and educated in Pittsburgh, he was a veteran of World War I.

Waterhouse came to Buffalo in 1926 to work for Brown & Bigelow Advertising. He retired in 1961 after 35 years as its sales manager, then started his first shopper in East Aurora, eventually expanding his operation to five publications.

Before his death he arranged an orderly transfer of the company to joint family-employee ownership.

A man who preferred to quietly help others, he devoted much of the last 25 years to helping early retirees and older men who had lost jobs find new careers.

He served on several charitable boards and was an active supporter of the Southtowns YMCA. He was a member of the Orchard Park Country Club, the Ismailia Temple and Rotary and was a past president of the Buffalo Sales Executives Club.

He is survived by his wife, Evelyn Chisholm Waterhouse of Orchard Park; three daughters, Betty MacArthur of Union, N.H., Marion "Bubs" Scott of St. Petersburg, Fla., and Sally Waterhouse of Delaware, Ohio; a son, John Waterhouse of East Aurora; 10 grandchildren, and 10 great-grandchildren.

A memorial service will be held at 11 a.m. Saturday in the Orchard Park Presbyterian Church.

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