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Jay Skurski's 3 Bills thoughts: On Tyrod Taylor, Rex Ryan and dirt-cheap tickets

1. Reckless and irresponsible. That's the best way to describe the decision by the Buffalo Bills to start Tyrod Taylor at quarterback the final three games of the season. Normally, it wouldn't be a good thing for an owner to meddle in the decisions of the coaching staff, but Terry or Kim Pegula needs to pick up the phone and call Rex Ryan with a simple message: Sit Taylor down, or find a new job.

The reason is simple: If Taylor suffers a serious injury that leaves him unable to pass a physical by March 11 – far from an impossibility for a running quarterback – the Bills could be on the hook for his $27.5 million 2017 compensation, even if they don't want to pick up his contract option. After watching Taylor fall on his face the past two weeks in must-win games, it seems baffling that the Bills would consider picking up that option. With hopes for a postseason spot all but gone, the Bills should start EJ Manuel or Cardale Jones the final three weeks and make Taylor inactive.

Ryan's reasoning for starting Taylor is he feels it gives the Bills the "best chance to win." In short, who cares. The final three games are glorified preseason contests, and in no way should have any impact on whether Ryan returns in 2017.

2. The truth seems to be a difficult thing for Ryan to share. Whether it's finding out when he learned of reports he could be fired, sharing the reason for Jerry Hughes' reduced playing time or explaining what went into the decision for Shaq Lawson to have shoulder surgery, Ryan just can't seem to give a straight answer.

Ryan's tap dancing on all of those issues makes it difficult to take him at his word on just about anything. It's hard to figure what benefit the coach gets from openly misleading people. It's not like he's being asked to divulge the secrets of his play book, so there aren't any competitive reasons for his inability to give a straight answer.

3. Tickets for Sunday's game being available on the secondary market for less than the price of a beer at New Era Field doesn't have an impact on Bills' bottom line, but it is a significant source of embarrassment. That being said, don't read too much into what it could mean for the team going forward. The renewal rate for season tickets has remained strong despite 16 straight years of missing the playoffs. It's fairly clear by now that the product on the field is of secondary importance. Fans value the experience of going to a game in Orchard Park and tailgating with their buddies.

Satisfaction with the current product does seem low, but people will forget about that in the spring as new players are added through the draft and free agency. By the time the summer rolls around, the hope tank will be back to its usual level before it's slowly drained yet again.

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