Share this article

print logo

Dr. Arun K. Jain, professor of marketing research at UB

May 26, 1945 – March 3, 2016

Dr. Arun K. Jain, a Fulbright Scholar and Samuel P. Capen professor of marketing research at the University at Buffalo School of Management, died Thursday in Buffalo General Medical Center. He was 71.

Born in India, he earned advanced degrees in business from the University of Allahabad before relocating to the United States in the late 1960s.

In 1968, he graduated from the International Center for the Advancement of Management Education at the Stanford University School of Business. Two years later, he earned a master’s of business administration degree at the University of California at Berkeley. By 1974, he had earned a doctoral degree in marketing at the University of Pennsylvania in Philadelphia and worked as a research assistant at the Wharton School.

In the fall of 1978, he arrived at UB as an assistant professor of marketing and operations analysis. There he began a long and illustrious career as an educator, researcher and retail expert. In 2000, he established the Center for Relationship Marketing at the UB School of Management, which analyzed transactional data from more than five million households.

Dr. Jain was a favorite among students, receiving such awards as “Professor of the Year” in 1988 and “Most Captivating Professor” in 1996. In 1990, he received the Chancellor’s Award for Excellence in Teaching, UB’s highest honor.

He was a prolific scholarly author, publishing more than 60 articles in international journals. “Marketing Research: Applications and Problems,” a book he co-authored in 1982, was an influential text in the field of marketing. He was often cited as an expert source in several publications, including The Buffalo News.

Dr. Jain worked, taught and conducted research in more than 20 different countries. He was a business consultant to several major corporations around the globe, including Honeywell, M&T Bank and Fisher-Price.

“It’s rare to find someone who was such an accomplished researcher and academic on the scholarship side, but also an exemplary teacher who has that kind of dedication to his students,” said Paul Tesluk, interim dean of UB’s School of Management.

In addition to his wide travels, Dr. Jain was an avid photographer and enjoyed listening to classical music.

He is survived by his wife of 40 years, the former Jean M. Rice; his children, Roshan and Neera; and siblings Sushil Kumar, Ashok K. Jain, Rekha Jain and Pradeep Jain.

Family will receive visitors from 9 a.m. to 10 a.m. Saturday at the Amigone Funeral Home Amherst Chapel, 5200 Sheridan Drive. A funeral service will follow at 10 a.m.

There are no comments - be the first to comment