Let's just get this right out of the way.
Jared Leto is famous because he was on television, where he played the character Jordan Catalano in the series "My So-called Life." He also has been in many films, among them "Fight Club," "Girl, Interrupted," "Panic Room," "American Psycho," "Alexander" and the brilliant "Requiem for a Dream." An abundance among the fairer sex finds him -- or rather, his television and film personas -- rather lovable.
Leto is a musician, too, though unlike so many television and film stars who get it into their heads that, "Hey, this music thing's not so hard -- anyone can do it!," Leto has genuine talent and taste.
30 Seconds to Mars formed in 1998, and has sold some 4 million albums worldwide in the time since, but don't hold it against Leto and his bandmates. These guys are making smart, often bold and gloriously arena-friendly rock albums in a time when such things are not necessarily in vogue. The latest of these albums, the Flood- and Steve Lilywhite-produced tour de force "This Is War," is a grandiose, emotion-soaked slab of musical drama that should appeal to anyone who likes the deliriously bombastic Muse, for example.
So think of Leto as a musician who also happens to act, not some pretty boy who wants to use celluloid fame to cover a lack of musical talent. 30 Seconds to Mars is a serious band.
On Wednesday, that serious band comes to the Rapids Theatre, 1711 Main St. in Niagara Falls for a 7 p.m. show. Tickets are $25 and can be found through Ticketmaster.com or the Rapids Theatre box office.
-- Jeff Miers