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Channel 4, Channel 2 Fight for News Leadership

The ratings news wasn't as good on Thursday for Channel 4 as it was on its first day back on Time Warner Cable systems on Wednesday.

After returning to first place Wednesday at 5 p.m., 6 p.m. and 7 p.m,, Channel 4's newscasts were second to Channel 2's at 5 p.m. and 6 p.m. on Thursday, the first night of the November sweeps. However, Channel 4 did win the 11 p.m. news battle.

Meanwhile, Channel 7, which had become second in news when Channel 4 was off cable, has fallen back to third in the three time periods.

Of course, news ratings can fluctuate like presidential polls. It should be awhile before the impact of Channel 4 being off cable for 26 days  -- in a financial dispute between its owner and Time Warner -- can be accurately assessed.

-- Alan Pergament

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