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FISHING POLES

Name of product: Children's Fishing Poles.

Units: About 1.5 million fishing poles.

Distributor: W.C. Bradley/Zebco Holdings of Tulsa, Okla.

Hazard: The paint on the rods of these fishing poles contains lead. Lead is toxic if ingested by young children and can cause adverse health effects.

Incidents/injuries: There have been no reports of injuries or illness associated with these poles. This voluntary recall is being conducted to prevent any possibility of injury.

Description: The recalled fishing poles are brightly colored and feature pictures of the following cartoon characters on the reels: from Nickelodeon's SpongeBob Squarepants are SpongeBob, Patrick Star and Sandy Cheeks; Nick Jr.'s Dora the Explorer; Disney's Tigger; and the cast of Nickelodeon's Rocket Power. ZEBCO and Floating Catch 'Em Kit are written on the handles of these poles with the exception of the Rocket Power poles. The Rocket Power poles have a two-piece rod, were sold with sunglasses and Rocket Power is written on the rod. Newer fishing poles with a date code on the rod (near the handle) are not included in the recall.

Sold at: Discount department, sporting good and toy stores nationwide from August 2001 through March 2005 for between $9 and $13.

Sold at: Discount department, sporting good and toy stores nationwide from August 2001 through March 2005 for between $9 and $13.

Manufactured in: China.

Remedy: Consumers should stop using the recalled fishing poles and contact Zebco to receive a free replacement fishing pole.

Consumer contact: (800) 444-5581 Ext. 6217 from 9 a.m. to 5 4 p.m. Monday through Friday, or visit www.zebco.com/recall.