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Bill Nye the Science Guy has been hired as head sparkologist at Noggin, a new cable channel for children.

Noggin said on Wednesday that Nye will develop new programming and serve as an adviser and on-air presence at the network, whose slogan, in the form of a question to kids, is, "What sparks you?"

PBS has dropped Nye's Emmy-winning series, but it will continue for one more year in syndication. "The Science Guy" will live on in Noggin reruns, but Nye said he wants to develop a new show, perhaps something to do with math.

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